Dialight signs Powell for North America

Powell Electronics has joined Dialight Corporation's franchised distributor network for its full line of optoelectronics indicators.

Powell Electronics has joined Dialight Corporation's franchised distributor network for its full line of optoelectronics indicators.

Through the new agreement, Powell will receive marketing and sales support from Dialight to distribute Dialight's product line to customers in North America.

Dialight's optoelectronics products are used extensively in indication, vehicle signalling and lighting applications as well as in military equipment, test and measurement devices, and harsh environments including aviation and marine.

Ernie Schilling, President of Powell Electronics, stated, "Dialight's reliable and cost-effective optoelectronics indicators are a welcome complement to the existing lines that we distribute.

With the marketing and field sales support provided by Dialight to its franchised distributors, we can quickly provide our customers with the information they need as well as service their needs effectively".

Bob Derringer, Worldwide Distributor Manager of Dialight's Opto-Electronic Division, said, "Powell's strong technical staff and broad customer base in the military and industrial markets has made the company a leader in the electronic OEM space for many years.

Our new relationship will give our customers increased access to, and support for, our optoelectronics LED products".

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