Product category: Light Emitting Diodes (LEDs)
News Release from: Anglia
Edited by the Electronicstalk Editorial Team on 13 March 2007
New distribution channel
for lighting LEDs
Optoelectronics and LED specialist appoints first new distributor in UK and Ireland market for 15 years
Avago Technologies has appointed Anglia as UK and Ireland distributor for its optoelectronic components. This is Avago's first new distributor appointment in the UK for 15 years. Steffi Kircher, Avago's sales director for distribution in Europe, the Middle East and Africa, says: 'Anglia's solid relationships in Northern Europe enable us to reach a large base of mid-tier OEMs and EMS companies'.
Related stories
Power LEDs claim top performance
Anglia now sells and supports the Cree XLamp range of power LEDs in the UK and Ireland
Distribution growth is ahead of the norm
Privately held distributor Anglia grew sales by 17.5% in 2006 - better than three times the industry average
'This customer base penetrates the local mid-tier sector very well and will give us access to many new accounts'.
Anglia is franchised to distribute Avago's complete product portfolio.
However, its main emphasis will be on LEDs, especially for the lighting market.
Further reading
New Zealand frequency sources in franchise deal
A franchise agreement will see the distribution of GPS frequency sources from New Zealand
'Anglia's access to a unique customer base perfectly complements our existing network today', adds Kircher.
'With a strong technical group that is highly focused on demand creation, Anglia will successfully extend Avago's product reach into this region'.
Steve Rawlins, Anglia's CEO, comments: 'If you are going be serious about the LED business there is no better name to be associated with than Avago; it's by far the leading company in the field and we've already identified numerous opportunities amongst our customers for their products'.
'Avago has recognised the changing shape of the UK electronics market and the value of working with local distributors'.
'There's a lot to be gained for both of us and we're delighted to be working with them'.
• Anglia: contact details and other news
• Email this article to a colleague
• Register for the free Electronicstalk email newsletter
• Electronicstalk Home Page
Related Business News
PennWell Acquires LEDs Magazine
PennWell Corporation, a diversified global media and information company, announced today that it has acquired LEDs Magazine, a business-to-business digital magazine and web site covering the technology and applications of Light Emitting Diodes .
PennWell acquires technology magazine
Tulsa-based PennWell Corp. says it has acquired LEDs Magazine, a business-to-business digital magazine and Web site covering the technology and applications of light emitting diodes.
Taiwan Shares Climb 0.9 Percent
Taiwan shares rose on Thursday as investors were cheered by U.S. stock gains overnight. The Weighted Price Index of the Taiwan Stock Exchange rose 49.39 points, or 0.9 percent, to close at 8061.28.
Acxiom Agrees to Be Acquired by...
...Silver Lake and ValueAct Capital for $3.0 Billion. Acxiom Corporation announced today that it has entered into a definitive agreement to be acquired by Silver Lake, the leading investment firm focused on large-scale investments in technology-driven growth industries, and ValueAct
Opnext Reports Fourth Quarter and Full Year Operating Results
Opnext, Inc. , a global leader in the design and manufacturing of optical modules and components, today announced preliminary and unaudited financial results for the fourth quarter and full year ended March 31, 2007.
Search the Pro-Talk network of sites
