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Product category: Microprocessors, Microcontrollers and DSPs
News Release from: Texas Instruments (April 2001-March 2006) | Subject: DaVinci DM644x
Edited by the Electronicstalk Editorial Team on 06 December 2005

SoC adopts black-box approach to video
processing

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Simplifying digital video innovation, Texas Instruments has released the first products based on its DaVinci technology announced in September.

Simplifying digital video innovation, Texas Instruments has released the first products based on its DaVinci technology announced in September The new products include DSP-based SoCs, multimedia codecs, application programming interfaces (APIs), frameworks and development tools, and all are optimised to enable innovation for digital video systems

These integrated components are the industry's first complete offering of an open platform to enable digital video innovation without requiring extensive digital video expertise.

With these DaVinci products, adding digital video to an application becomes as simple as writing to an API, saving original equipment manufacturers months of development time and lowering overall system costs.

TI has made this possible by eliminating the complexity of digital video through the integration of hardware and software, allowing developers to build on existing, production-tested software components optimised for digital video.