Product category: Sensors and Data Acquisition
News Release from: Measurement Computing
Edited by the Electronicstalk Editorial Team on 21 February 2005
Nygren lets Judd
concentrate on hardware
Anthony Nygren is taking over the responsibilities of marketing communications from Bob Judd, Measurement Computing's new Vice President of Hardware Engineering
Anthony Nygren, Measurement Computing's Vice President of Strategic Marketing, is taking over the responsibilities of marketing communications from Bob Judd, Measurement Computing's new Vice President of Hardware Engineering. When Judd was promoted to VP Hardware in October 2004, he continued to manage the MarCom group while Nygren concentrated on strategic marketing research and analyses.
Related stories
Acquisition software has professional appeal
Enhanced data acquisition software caters for professional applications - but with no programming required
Data acquisition software upgrades to Vista
Data-acquisition company supports move to Windows Vista for all its USB and PCI-based product lines
Moving responsibility for marketing communications to Nygren will create a more efficient system for translating strategy to communications; at the same time, the move will enable Judd to focus exclusively on developing new hardware.
Nygren has an MBA from Babson College, specialisation in marketing, plus extensive experience as a marketing consultant to business-to-business and business-to-consumer companies including IBM, MCI, TXU and the New England Journal of Medicine.
He stated: 'I am truly excited to have the opportunity to translate what we have learned and are continuing to learn about the market into communications that will enable us to capture the substantial opportunity I believe exists for us in this market'.
Further reading
Platinum rating for data acquisition specialist
Data acquisition specialist earns Platinum rating from Venture Development Corporation for being in the top 5% of embedded board vendors
'For customers using PCI or ISA buses, we continue to say 'the only difference is the price', with the same performance boards for much lower prices than NI'.
'For those customers moving away from these buses to new interfaces, I believe our new products and our upcoming products will offer very attractive alternative and replacement solutions at great prices to meet their data acquisition needs'.
'Bringing those customers to MCC will be extremely rewarding'.
Judd has an engineering degree from Brown University, and an MBA from MIT Sloan.
He remarked: 'After many years in marketing, I'm delighted to get back to my roots in the hardware engineering world'.
'I'm looking forward to facing the technical issues that will arise in the future'.
'I'm also very happy that I'm able to leave the marketing group in such capable hands'.
• Measurement Computing: contact details and other news
• Email this article to a colleague
• Register for the free Electronicstalk email newsletter
• Electronicstalk Home Page
Related Business News
Drs Technologies Reports Record Fourth Quarter...
...And Fiscal Year Results. Drs Technologies, Inc. today reported record financial results for the fiscal 2007 fourth quarter and year, which ended March 31, 2007.
NovAtel, Septentrio to Sell Galileo Receivers
The European Space Agency (ESA) has granted licenses to both NovAtel Inc. and Septentrio to sell Galileo/Giove-A receivers. Space Engineering received the license to sell Galileo antennas.
Taiwan Shares Climb 0.9 Percent
Taiwan shares rose on Thursday as investors were cheered by U.S. stock gains overnight. The Weighted Price Index of the Taiwan Stock Exchange rose 49.39 points, or 0.9 percent, to close at 8061.28.
Acxiom Agrees to Be Acquired by...
...Silver Lake and ValueAct Capital for $3.0 Billion. Acxiom Corporation announced today that it has entered into a definitive agreement to be acquired by Silver Lake, the leading investment firm focused on large-scale investments in technology-driven growth industries, and ValueAct
Opnext Reports Fourth Quarter and Full Year Operating Results
Opnext, Inc. , a global leader in the design and manufacturing of optical modules and components, today announced preliminary and unaudited financial results for the fourth quarter and full year ended March 31, 2007.