Product category: LCD Modules
News Release from: Genoa Color Technologies | Subject: Multi Primary
Edited by the Electronicstalk Editorial Team on 23 October 2007
Patent protects colour LCD technology
Multi Primary is the only technology that allows LCDs to fully cover cinema gamut.
Genoa Color Technologies has been granted a patent by the US Patent and Trademark Office for the "Device, system and method for colour display" for an LCD using multiple primary colours "This patent strengthens our intellectual property in the LCD display space", says Genoa CEO Ilan Ben-David
This article was originally published on Electronicstalk on 8 Nov 2004 at 8.00am (UK)
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"With more than 80 patents pending worldwide, we expect to receive other key grants protecting our multi-primary colour innovations in the near future".
Genoa's Multi Primary technology uses more than three primary colours in the display.
In addition to the traditional RGB, other colours are added - such as yellow and cyan.
Multi Primary is the only technology that allows LCDs to fully cover cinema gamut.
"Increasing the NTSC ratio is not enough, Genoa's unique solution increases the gamut in both yellows and cyans, which is unattainable using wide gamut CCFL or LED backlights", says DrShmuel Roth, VP Technologies.
Genoa solutions support the emerging wide gamut standards, such as xvYCC, and allows the consumers to fully enjoy the new colour content available.
Genoa's technology is also used to increase luminance efficiency without sacrificing colour performance in mobile LCDs, resulting in longer battery life.
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