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Product category: Microprocessors, Microcontrollers and DSPs
News Release from: ChipX
Edited by the Electronicstalk Editorial Team on 20 October 2003

Barber takes charge of European sales

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"Flexibility is the key reason structured ASICs offer such a great value proposition", argues Andrew Barber, recently appointed Director European Sales of Chip Express.

"Flexibility is the key reason structured ASICs offer such a great value proposition", argues Andrew Barber, recently appointed Director European Sales of Chip Express Barber, who previously worked for VLSI Technology specialising in the large Scandinavian telecomms accounts continues: "Structured ASICs are enabling users to achieve low unit prices on the custom integrated circuits they need without paying huge up-front NRE charges"