BrightCom expands workforce, and moves to house it: News from Flextronics

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Thanks to the success of its Bluetooth Application Processors BrightCom Technologies is to move its HQ and hire more engineers, doubling the size of the company to 60 people compared with a year ago. The new engineers are being recruited to ensure that BrightCom maintains its aggressive roadmap of new products that will extend its application processor approach into other key areas such as LAN access and hi-fi. In addition, enlarged customer support and quality assurance departments enable the company to work very closely with customers to ensure that they can speedily implement solutions based on BrightCom's products.

"We are now entering the next phase of the development of the company and transitioning from an R and D group, inventing solutions for Bluetooth, to a fully fledged company supplying and supporting customers", explained Yuval Ben-Ze'ev, BrightCom's President and CEO.

"Our innovative approach of creating Bluetooth solutions with the embedded approach in mind and additional processing power, which we call Bluetooth Application Processors, are proving to be the solution that many OEMs find that they need now that they have tried out the various ways of implementing Bluetooth connection in products.

Bluetooth solutions that integrate the baseband and the RF parts together, besides posing harsh restrictions on product design, do not have the processing headroom to run the Bluetooth application software that is also needed to create complete solutions in the real world for demanding applications.

Our embedded 100MIPS processor has the spare capacity to run not only the Bluetooth software but also the application software.

This powerful processor enables us to have a software-centric approach that provides the flexibility to instantly adapt to changing needs as the majority of functionality is in software rather than fixed in hardware.

In these, the early days of the evolution of Bluetooth, the ability to fine tune for maximum performance, optimal power consumption and compatability is invaluable".

The new headquarters are three times as big as the previous offices with over 1600m2 of office space.

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News Release from: Flextronics - Short Range Wireless Edited by the Electronicstalk Editorial Team on 14 August 2001

BrightCom expands workforce, and moves to house it

Thanks to the success of its Bluetooth Application Processors BrightCom Technologies is to move its HQ and hire more engineers, doubling the size of the company to 60 people compared with a year ago.

Note: Readers of the Editor’s free email newsletter will have read this news when it was announced. . It’s free!

News Release from: Flextronics - Short Range Wireless
Edited by the Electronicstalk Editorial Team on 14 August 2001