News Release from: Nu Horizons Electronics Corp
Edited by the Electronicstalk Editorial Team on 13 January 2004
Hynix awards exclusive American distribution deal
Nu Horizons Electronics Corp has tied up an exclusive North and South American distribution and consignment agreement with Hynix Semiconductor.
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Nu Horizons Electronics Corp has tied up an exclusive North and South American distribution and consignment agreement with Hynix Semiconductor, one of the world's largest suppliers of DRAM products. This agreement encompasses exclusive distribution rights for all Hynix memory products within the Americas, in addition to global support for all Nu Horizons design and fulfilment opportunities originating within North America. "We are very much looking forward to having Nu Horizons as our exclusive distributor in the Americas", said Farhad Tabrizi, Vice President of Worldwide Marketing for Hynix Semiconductor.
"This agreement provides Hynix with the opportunity to expand our resources and technology offerings to a broader customer base.
Through Nu Horizons sales force, network of field application engineers and steadfast commitment to both demand creation and fulfilment, we anticipate positive future results in our sales channel distribution".
"Hynix enhances Nu Horizons offering of DRAM and NAND Flash products with the addition of an industry-leading semiconductor brand name", adds Dave Bowers, Nu Horizons Executive Vice President of Sales and Marketing.
"We are honoured to become Hynix's exclusive distributor in the Americas and are eager for the opportunity to expand their product reach and further elevate the services and memory solutions now available to all Nu Horizons customers".
Hynix's innovative portfolio of memory products are used in many of today's growing markets, including: PCs, servers, graphic workstations, graphic cards, cellular phones, PDAs, DVD players, set-top boxes, hard-disk drives, modems and various other telecommunication, networking and data storage devices.
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