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News Release from: National Semiconductor | Subject: Analog University
Edited by the Electronicstalk Editorial Team on 22 November 2004

University teaches analogue engineering
online

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National Semiconductor has expanded its popular Analog University, the industry's first free online education resource for electronic design engineers.

National Semiconductor has expanded its popular Analog University, the industry's first free online education resource for electronic design engineers In an industry first, Analog University now features 100 new online courses for customers and distributors as well as National sales engineers

Designed to meet the information needs of novice, mid-career and experienced design engineers, Analog University is a no-cost online environment created to give designers fast access to technical information and training so they can solve real-world semiconductor applications issues in the shortest possible time.

The 100 new classes are focused on end-user applications such as medical, industrial, automotive, test and measurement, and power management solutions.

"National's website organises product-related information and delivers content in a context that helps design engineers solve their on-the-job learning problems", said Geoffrey Bock, Senior Vice President at the Patricia Seybold Group.

"By relentless focus on its customers and providing them with the information, education, and experiences they need to do their jobs, National's website has emerged as one of the most innovative in the high-technology industry".

"Analog University integrates applications expertise, multimedia presentations by industry gurus and Webench online design tools into a single suite that slashes time-to-knowledge for design engineers", said Phil Gibson, Vice President Marketing, National Semiconductor.

"This expansion of Analog University provides a central learning environment for National's customers, sales channels and supply chain that is unmatched in our industry".

Analog University is organised into four divisions and a resource centre.

Analog University focuses on engineers who need to learn about current design techniques in high-performance analogue electronics technologies.

Now the university has been enhanced with the following additions.

National's School of Analog Design features beginning, intermediate and advanced classes in eight different technologies: amplifiers, audio, data conversion, displays, low voltage differential signalling (LVDS), power management, thermal management and wireless.

National's Distributor Hall is designed for the exclusive use of National's distribution business partners and National sales people, the hall is designed so users can easily match a customers application to the appropriate selection from more than 15,000 National products.

The Distributor Hall targets sales and field application engineers and provides them with instructional content about new semiconductor products and applications.

The National Sales Academy is designed for use by National sales people; the Academy enables sales engineers to choose online coursework that will enhance their understanding of National's customers' business and products.

National's Partner Pavilion offers design solutions from National's partner companies.

Included are tools and solutions for test and measurement, FPGAs and passive components.

The Partner Pavilion incorporates instructional content provided by National's business partners, such how to use National Instruments' Signal Express to test the functionality of a National Semiconductor device in a system.

In addition it includes a comprehensive listing of electronics industry standards.

National's Resource Centre hosts the virtual library, online lab, technical support, the "technotainment" theatre with the Bob Pease Show, plus profiles of National's expert faculty members.

All Analog University classes are interactive multimedia learning experiences focused on the latest in-depth techniques for designing new products with National's analogue components.

Each class module is built around a lesson plan designed by one or more of the 16 expert National engineers who form the university's faculty.

Most lessons begin with an hour-long online streaming media seminar.

Students may access new live seminars or choose among 50 archived seminars presented by the Analog University faculty member engineers.

After the introductory seminar, each Analog University course progresses through interactive reading and research assignments.

Courses also feature links to relevant materials including data sheets, applications notes, knowledge base and the Webench online design environment.

Students move through the self-paced coursework and finish each lesson with an interactive multiple-choice computer-graded quiz.

If students miss a question, they will be directed to related reading resources.

Once students pass the quizzes, they will receive an online certificate of completion for the course.

Since March 2003 when it was originally opened, Analog University has established a strong presence on the Internet, with more than 200,000 visitors to date and 18,000 successfully completed exams.

Analog University is located at analogu.national.com.

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