Product category: Embedded Software and Operating Systems
News Release from: Logic Technology
Edited by the Electronicstalk Editorial Team on 8 September 2004

Embedded database spreads
to UK and Scandinavia

McObject has expanded Logic Technology's role as a distributor, adding two large European markets to its territory

In an agreement signifying a mutual vote of confidence, McObject has expanded Logic Technology's role as a distributor, adding two large European markets to its territory. The agreement gives Logic Technology exclusive rights to market and resell McObject's software in the UK and in Scandinavia (Sweden, Denmark, Norway and Finland).

Logic Technology previously had exclusive McObject distribution only in the Benelux countries, which it retains.

For its part, Logic Technology is strengthening its commitment to McObject by increasing the personnel and other resources devoted to selling the eXtremeDB in-memory embedded database and related products.

Designating McObject as a top-level supplier, Logic Technology will assign a product manager to improve communication, build up expertise and create demand for McObject's software.

In addition, Logic Technology engineers will receive regular training on eXtremeDB software, and will be expected to identify appropriate McObject partners in each territory and to establish and build these relationships.

"Logic Technology is pleased to expand its commitment to McObject, which has proven itself with an impressive, growing list of customers, and also with a flow of enhancements".

"McObject's eXtremeDB high-availability fault-tolerant data-management solution shows particular promise in telecomms equipment manufacturing, and the eXtremeWS tiny-footprint web server offers a compelling tool for efficiently monitoring and controlling a wide range of embedded devices", said Logic Technology Managing Director Leon Houwen.

"This new distribution arrangement enhances both Logic Technology's expertise on McObject products, and the distributor's potential return on investing this expertise in new markets", added McObject cofounder and CEO Steve Graves.

"By working more closely together, McObject and Logic Technology will identify and address more customer data management challenges in the UK and Scandinavia, and thus gain market share".

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