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Product category: Embedded Computing and Control
News Release from: Kontron UK
Edited by the Electronicstalk Editorial Team on 9 August 2004

Big three promote new embedded standard

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Kontron is working with Advantech and Adlink to promote the ETXexpress product brand to the embedded market

Kontron and Advantech already jointly support the COM standard ETX; this is the first co-operation on such scale for Kontron and Adlink. Together, the three parties have high expectations for the success of the ETXexpress products. The co-operation covers combined brand marketing, shared use of trade names, and ensures ETXexpress branded products follow the defined standard.

Kontron introduced the new module standard with Intel back in November 2003, with a group working on the standard development and definition that included PICMG integration as well.

Kontron is looking for more market leaders to validate, collaborate and manufacture ETXexpress solutions, creating wider market acceptance and faster market penetration and growth.

"To have industry leaders Advantech and Adlink participating in the ETXexpress promotion will ensure strong product brand recognition in the embedded marketplace", says Matthias Huber, Product Manager for ETXexpress.

"This will ensure that ETXexpress will become as well accepted as ETX was before", adds Huber.

"Our purpose is to provide state-of-the-art solutions for high quantity production in the embedded market within a few years", comments Jens Plachetka, ePlatform PSM Manager Europe.

"This will revolutionise the market of customised design for solutions based on PCI-Express".

"And as PCI-Express is on the verge becoming the preferred standard, we will win the market over with COMs even faster than ETX acceptance".

"At that time the technology was newly established and the COM idea was new", adds Plachetka.

Advantech will also intensely try for further joint development and commercialisation of the CPU standard for customised embedded systems.

"As part of the initiative, Adlink will team up with Kontron and fully support the new ETXexpress product lines", says Jeff Munch, Chief Technology Officer of Adlink.

"This exciting collaboration with Kontron will provide large and small manufacturers with a foundation to quickly bring powerful PCI Express based products to the market", says Munch.

ETXexpress will support up to eight PCI Express x1 lanes and PCI Express graphics as well as established hardware solutions based on current buses such as 32bit PCI and ISAbus (via a LPC).

A 10/100/1000Mbit/s Ethernet port provides fast connectivity to LAN/WAN and up to eight USB 2.0 ports provide fast interfaces for external drives/Flash, keyboard, mice and other peripherals.

ETXexpress modules also provide interfaces that are always located in the same physical position on each board, guaranteeing scalability between modules.

These include serial ATA, parallel ATA, LVDS multimedia ports as well as an ACPI (Advanced Configuration and Power Interface) for optimised power management.

The new standard will be initially offered in a 90 x 125mm form factor.

Signals are brought out via high-pin-count SMT connectors that permit data transmission rates up to 5GHs.

Six mounting holes on the board provide resistance to shock and vibration.

The thermal coupling system incorporates a standardised heat spreader, same as with ETX.

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