Product category: Intellectual Property Cores
News Release from: Hantro | Subject: MPEG-4 encoder SoC design
Edited by the Electronicstalk Editorial Team on 24 June 2005
Dedicated encoder speeds
video for Freescale
Freescale Semiconductor has integrated Hantro's MPEG-4 encoder SoC design into its newly announced i.MX31 and i.MX31L multimedia applications processors
Integrating Hantro's encoder into silicon together with other leading-edge Freescale multimedia technology the i.MX31 processors provide uncompromised video performance with VGA (640x480) resolution at 30 frames per second enabling a rich and rewarding multimedia user experience. Video capture capability has become a prerequisite feature for camera enabled mobile handsets.
This article was originally published on Electronicstalk on 24 June 2005 at 8.00am (UK)
Related stories
Freescale signs for multiformat video capabilities
Freescale Semiconductor has licensed Hantro's multiformat hardware video codecs to use in SoC devices for mobile handsets
Hardware codecs raise the bar for handset video
Two new silicon designs will enable the encoding and decoding of high resolution video in the most resource limited environments
When Hantro launched the first camcorder application for smartphones in 2001, the maximum resolution possible was subQCIF (128x96) at 7-10 frames per second.
This application, which enabled the launch of video messaging, started a revolution in the development of mobile handsets which is ultimately leading to the convergence of the digital video camera with the mobile phone/PDA.
The exceptional video capability of the i.MX31 processors make this convergence a reality.
'By combining our 5250 VGA MPEG-4 hardware technology design with our 4200 software decoder Freescale is able to provide an optimal value and performance proposition for their customers', said Eero Kaikkonen, CEO of Hantro.
'Coupled with our multimedia application development platform, significant development cost savings and a faster time to market can also be achieved when integrating video capability into any i.MX31 powered device'.
'Encoding video is a computationally complex and highly demanding task', said Brandon Tolany, Director of Multimedia Operations, Wireless and Mobile Systems Group, Freescale.
'To encode VGA resolution at 30 frames per second in software would demand a power-hungry CPU running at about 1GHz'.
'With Hantro's hardware solution, our i.MX31 multimedia processors are able to provide optimal performance at around 1MHz, which is a very critical differentiator for us in the mobile entertainment market'.
• Hantro: contact details and other news
• Email this article to a colleague
• Register for the free Electronicstalk email newsletter
• NEW
• Electronicstalk Home Page
Related Business News
Cast Selects Avery Design Systems For...
...Pci Express Verification Ip. Semiconductor intellectual property provider CAST, Inc. today announced that it has begun using the PCI-Xactor test environment from Avery Design Systems to verify its current and future PCI Express IP cores.
Vsia Announces Release Of Qip Metric...
...Now Publicly Available With Hard Ip Extension. The VSI Alliance , the leading IP standards body for the electronics industry, today announced the Quality IP Metric version 3.0, which includes the hard IP extension, is now publicly available.
Gda Technologies Selected By Renesas Technology...
...For Pci Express To Amba Axi Bridge. Gda Technologies, Inc., a fast growing supplier of Intellectual Property and Electronic Design Services , today announced that Renesas Technology Corp., a leading semiconductor company, has selected GDA for development of a PCIE 2 AMBA AXI Bridge to be
Altera delivers first FPGA-Based IP support for Ethernet protocols
Bangalore, India: Altera Corp. has announced FPGA-based support for Ethernet communications protocols used in industrial automation applications, including ProfiNet, Ethernet/IP, Modbus-IDA, EtherCAT, SERCOS III Interface, and Ethernet Powerlink.
Ieee Picks Up Vsia's Standards Work
The IEEE has formed two study groups to explore the creation of IEEE standards based on work done at the VSI Alliance.
Search the Pro-Talk network of sites
