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Global Technology Conferences (GTC) has revealed the vast amount of information to be presented GSPx, the international embedded solutions event designed by and for the industry.
Distinguishing the show from other events, GSPx will provide delegates with an unparalleled amount of critical content developed by industry experts working daily with embedded technologies.
GSPx targets engineers who develop world-class applications incorporating embedded technologies as well as the senior corporate executives charged with driving related businesses.
The conference and expo will take place from 27th to 30th September 2004 at the Santa Clara Convention Centre in California.
Keynote presentations delivered by industry-defining leaders including Philips Semiconductors' Dr Theo Claasen, Intel's Ton H Steenman and Synopsys' Dr Raul Camposano will headline GSPx's event tracks.
The four-day event packages still more information in ten technology panels, nine technology workshops, more than 500 white paper presentations, and three professional education courses.
New this year is the Executive Summit at GSPx, a two-day senior executive conference sponsored by MIT Technology Review.
Via formal presentations and panel discussions, the 12 one-hour sessions are intended to emphasise the influence of embedded signal processing technology on today's business.
The sessions will provide critical insight to and guidance on developing effective business strategies required to succeed in the rapidly changing marketplace.
Dr Ed Ross, President of TSMC North America, and Thomas Murchie, Altera Corp's Vice President of Operations, will be joined by other industry experts participating in the keynote panel discussion entitled "The supply chain: customers, ODMs and foundry".
Other notable speakers at the GSPx Executive Summit include IBM Federal CTO Dr Ray Wells, United States Technology Administration Deputy Assistant Secretary for Technology Policy Dan Caprio, former Sony America and Palm President Carl Yankowski, Gartner Group analyst Mike Williams, and Performance Networking Lab Director Alan Crouch of Intel.
Receiving nearly 700 submissions from all over the world, the GSPx Technology Review Committee has selected 525 white papers to be presented at the conference.
The authors of these papers represent more than 250 companies and 100 research and university labs.
The paper presentations are organised into 53 technology tracks and focus on industries ranging from aerospace engineering to wireless technologies.
"GSPx is the only fully comprehensive trade show created for buying teams - the decision makers who truly drive the embedded solutions market", said stated Dr Amnon Aliphas, the GSPx Conference Chairman.
"GSPx will be 2004's premier educational and networking event".
"With many new products on the show floor, an overwhelming number of paper presentations, specialised training programs and more, members of the embedded technology industry can't afford to miss this show".
The GSPx's target audience and broad industry participation has also proved to be an ideal environment for two complementary groups.
The Open SystemC Initiative (OSCI), a not-for-profit industry organisation dedicated to supporting and advancing SystemC as a system-level standard, has scheduled its NASCUG Users Group meeting on 29th September.
Accellera, the organisation driving global development and use of standards within the systems, semiconductor and design tools industries, will update the community on its current achievements on 29th September.
Leading a list of influential sponsors, The MathWorks, CoWare, Catalytic and StarCore also rank as expo exhibitors along with more than 150 organisations.
Expo admission is complimentary to the industry and provides access to the exhibit hall and New Product Forum, keynote speeches and technology panel discussions led by renowned hardware, software and development experts.
Expo delegates may also attend the IEEE-sponsored professional development workshops designed to give today's engineers and managers the necessary tools for success.

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