Product category: PCB Assembly Equipment and Tools
News Release from: DEK | Subject: Kingfield Electronics
Edited by the Electronicstalk Editorial Team on 3 June 2002
Website is 'silent salesman'
The quality of DEK's multifeatured website has been validated once more by winning a new customer order practically on its own
The quality of DEK's multifeatured website has been validated once more by winning yet another new customer order practically on its own. Kingfield Electronics visited www.dek.com in search of the right SMT printer for its contract manufacturing facility at Chesterfield in Derbyshire. After browsing through DEK's highly user-friendly site to discover more, Kingfield found all the information it needed about DEK as a company and its products to make an informed decision to buy a DEK ELA printing machine.
This article was originally published on Electronicstalk on 3 June 2002 at 8.00am (UK)
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Kingfield Electronics is a small to medium sized contract electronics manufacturer (CEM) specialising in manufacturing solutions for low volume, high quality products.
Its skills cover everything from design and development work through to final shipping, in markets such as industrial process control, military and aerospace.
Until now, the CEM had used manual screen printing for its surface mount boards.
But it always felt that the results were not consistent enough for its high standards and so took the decision to invest in a high quality automated printing machine.
'We wanted to avoid some of the consistency problems caused by manual printing, as well as improve overall quality and increase our capacity for the future', says Nick Taylor, Kingfield's Managing Director.
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'We looked at DEK's website and obtained all of the initial information we needed on the ELA machine from there, and it seemed to fit our requirements perfectly'.
DEK's website is, in fact, far more than a complimentary sales tool for the company.
It is a huge on-line resource dedicated to preplacement technology that anyone involved in production will find invaluable.
It contains a wealth of useful information and technical data, as well as full details on all of the company's product ranges.
In addition, becoming a registered user opens up access to an enormous support knowledge base and a fascinating user newsgroup.
The next step for Kingfield was to visit DEK's headquarters in Weymouth, Dorset, to have a thorough demonstration of the ELA's abilities.
'The trip was well worth it for us', said Nick Taylor.
'We were very impressed with the manufacturing set-up there and, after seeing the ELA in action, we felt it was the right machine to go for'.
The ELA - or Entry Level Automatic - sets new standards of productivity and value in the entry-level preplacement market.
The compact and stylish machine offers features such as menu driven set-up and changeovers, automatic alignment to within 0.01mm (0.00037 inches), a high resolution camera and optics, and stepper motor controlled Dual-Flo Squeegee - all contained in a rigid base and upper frame.
It is suitable for use stand-alone or inline, easily interfacing with all major placement machines and board handling equipment.
Kingfield's ELA arrived in April, and is now set to deliver the quality and consistency demanded by the CEM.
'The machine comes from a very good pedigree and is the right one for the job', said Nick Taylor.
'DEK delivered everything on time and as planned, and I can't fault them at all'.
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