Product category: Communications ICs (Wireless)
News Release from: Cambridge Silicon Radio | Subject: BlueCore2-ROM
Edited by the Electronicstalk Editorial Team on 13 June 2003
ROM based Bluetooth
solution for Panasonic phone
The latest GSM mobile handset from Panasonic Mobile Communications is to be Bluetooth enabled by CSR's BlueCore2-ROM solution
The Panasonic X70 handset includes a built-in digital camera, GPRS data services, a 64K colour screen and full Bluetooth functionality. Panasonic's choice of BlueCore2-ROM is testament to the reliability of CSR's Bluetooth solution as a robust technology that can be trusted to deliver. The Panasonic X70 will be available in Europe, Asia and the USA later this year.
This article was originally published on Electronicstalk on 13 June 2003 at 8.00am (UK)
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The X70 handset is a GPRS phone, which allows continuous data in an IP format, ideal for such applications as web browsing and file transfer.
This sits perfectly with the CSR-enabled Bluetooth functionality, as the phone is able to connect and share information with PDAs and PCs while retaining the portability of a mobile phone.
The handset also allows wireless connectivity with compatible Bluetooth-enabled in-car hands-free kits and headsets; devices that make using a mobile phone in a car easier and safer.
Further reading
Bluetooth IC coexists in Freescale kit
Development kit for Freescale's fast-growing i.MX multimedia applications processors features CSR's BlueCore4-ROM chip for Bluetooth connectivity
Multimedia software keeps mobile users quiet
Bluetooth chip runs software that addresses the specific user problem of speaking too loudly on mobile phones when in close proximity to other people
The maturity of the firmware in a Bluetooth chip has an enormous impact on the quality and usability of the final product, so for a product to be both successful and cost effective it is important that the Bluetooth firmware be well tested and mature.
CSR's BlueCore2-ROM removes the risk of placing code into ROM and is a trusted and reliable product.
The 4Mbit ROM is metal programmable, which enables a six-week turn-around from approval of firmware to production samples.
CSR's BlueCore2-ROM requires fewer external components than previous BlueCore designs with integrated loop filter components and linear voltage regulator.
So with a low component count and a small footprint of as little as 64mm2 for the total Bluetooth solution, this allows CSR to target high-volume cost-sensitive applications for Bluetooth such as this Panasonic mobile handset.
Ken Hatano, General Manager, Product Planning for Panasonic commented: "We need to provide our customers with the highest specification at an attractive price.
As a world-leading provider of single-chip radio devices, CSR's BlueCore2-ROM provides a competitively priced and robust Bluetooth solution that meets industry standards".
Ian Diaper, Business Development Manager (Europe), CSR replied, "Panasonic's choice of CSR to Bluetooth-enable their handset is a firm endorsement of the quality and reliability that we are able to offer with BlueCore2-ROM at a cost that is no longer prohibitive".
Diaper continued, "BlueCore is in more than 70% of all Bluetooth headsets on the market; we are also in around 60% of all qualified Bluetooth products.
Only CSR can therefore provide mobile phone makers with Bluetooth silicon which is reliable and at a price which will help them stay competitive".
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