Product category: Cables and Wires
News Release from: Belden CDT Electronics | Subject: Cable Management Solutions
Edited by the Electronicstalk Editorial Team on 13 November 2006
New name for cable management products
Belden is phasing out its X-Mark branded line of cable management products
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Going forward, the comprehensive X-Mark line of free-standing and wall-mount metal enclosures, racks, hardware and accessories will be marketed and sold as Belden Cable Management Solutions. This move supports Belden's vision to become the premier provider of end-to-end signal transmission solutions.
According to Peter Sheehan, President of Belden - Americas, the rebranding of X-Mark products, which have been part of the CDT family for the past decade, is part of Belden's ongoing strategy to unify its entire portfolio of signal transmission products under the Belden brand.
'We want to assure customers loyal to our X-Mark products that the rebranding of the line will not change the essential nature of our technologically advanced products and services', Sheehan states.
'Product quality and excellence of service continue to be our top priorities'.
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'What this will do is provide our customers with a convenient single source for all of their cabling needs, as well as their cable management requirements'.
Sheehan continues: 'We expect that the synergy created by X-Mark's metal transformation expertise and Belden's long-standing cabling design expertise will enable our development of even more feature-rich cable management products aimed at the various market segments we serve - including networking, A/V, broadcast, industrial and security'.
In addition, acceptance of the Cable Management line by Belden's distributors will enable wider-scale distribution of X-Mark's family of products.
With manufacturing facilities in Washington, Pennsylvania, X-Mark has long been a leader in the production of free-standing and wall-mount metal enclosures, racks and accessories used to house digital control systems in a variety of manufacturing facilities and information management environments worldwide.
This initiative also signifies an organisational change, in which X-Mark will be moving from the Belden Specialty Division and reporting to the Belden Americas Division.
To facilitate the transition, Belden is communicating the following sales and customer information to existing Belden and X-Mark customers.
The entire sales organisation will now be unified under Belden, resulting in a direct sales force of 120+ representatives, and a comprehensive network of authorised Belden distributors.
Belden customers will be able to order Cable Management products from their Belden customer service representative.
X-Mark customers may continue to work with their existing customer service representatives.
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