News Release from: ARC International
Edited by the Electronicstalk Editorial Team on 19 April 2005

Programme offers start on multimedia subsystems

ARC International has kicked off its early adopter (EA) programme for the company's upcoming multimedia subsystems.

Note: Readers of the Editor’s free email newsletter will have read this news when it was announced. . It’s free!

ARC International has kicked off its early adopter (EA) programme for the company's upcoming multimedia subsystems. All will include multistandard video and audio codecs (encoders and decoders) as well as other must-have technologies critical to high-growth consumer applications. ARC's Multimedia EA programme is open to a limited number of OEM and semiconductor companies, and enables participants to be the first to market with an industry leading multimedia subsystem that is designed to offer the lowest power consumption and smallest silicon footprint of any in the industry.

'ARC is pleased to announce the next family of industry leading multistandard multimedia subsystems to satisfy the power, cost and time-to-market requirements of today's consumer-based SoCs', said Dan Davis, Director of Multimedia Solutions at ARC International.

'Participants in ARC's Multimedia EA programme have special access to optimised technologies that will reduce time-to-market parameters by providing preverified subsystems targeted at this high-volume market'.

'ARC's complete range of video, imaging and audio codecs will give our licensees the ability to create compelling products that provide an extremely high quality multimedia user experience'.

'These multimedia subsystems illustrate ARC's commitment to providing prevalidated technologies, enabling our customers to capture greater market share in the highly competitive consumer marketplace'.

ARC International's multimedia solutions comprise the new ARCmedia and ARCsight subsystems, which will be optimised to eliminate porting of a wide range of algorithms.

Video codecs will include H.264 baseline and main profiles, Windows Media Video 9, MPEG-4 simple and advanced simple profiles, and MPEG-2 main profile at main level.

A comprehensive list of imaging codecs also will be included, as will audio codecs such as MP3, Windows Media Audio, AAC and AC-3.

Both multimedia subsystems are based on ARC's preconfigured 32bit processor core, a SIMD engine to optimally handle parallelised tasks, and hardware acceleration blocks for compute-intensive algorithms such as motion estimation and entropy encoding.

Each subsystem will be independent of the system CPU and will work with industry standard bus interfaces.

ARC's Multimedia EA programme is open now to qualified OEM and semiconductor companies.

• ARC International: contact details and other news
• Other news in Intellectual Property Cores
• Email this news to a colleague
•
• RSS news feed for ARC International
• RSS news feed for Intellectual Property Cores
• Electronicstalk Home Page

 
Advertisers! Download our free 2006 media pack now